Free · Thought Leadership Starter System

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Generic is free now. Your expertise isn't. This system helps you capture what you know and turn it into content people trust, in about 90 minutes a week, with AI doing the heavy lifting.

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Day 01 of 4

Test-drive 3 to 5 AI tools

About 30 minutes. Paste the same prompt into each, compare, and commit to the one you'll actually open.

ChatGPTClaude ✓GeminiCopilotPerplexity

15 prompts, ready to copy

The question I answered todayCopy
Today someone asked me: "[the question]". Here's roughly how I answered: [rough answer]. Ask me 3 follow-up questions, one at a time…

Capture, shape, share

Daily · 5 minCaptureSave one thing you know.
Weekly · 20 minShapeTurn the best note into a post.
2× week · 15 minSharePost it and reuse it.

About 90 minutes a week, all in

A 7-day plan built around you

  • MonPick your tool, write your one-line opener✓
  • TueCapture: the question I answered today5 min
  • WedCapture: the mistake I keep seeing5 min
  • SatShape your best note into a post20 min
Who it's for

Built for people who know their stuff and want it seen.

Path 1

You're an expert building your own system

You know your field. You want people to see it, so your place in the workforce is secure and your next opportunity can find you.

Path 2

You lead marketing and need your team's expertise seen

Your company's best knowledge lives in people's heads. This gets it into your marketing without asking your experts to become writers.

15%

of US workers use AI at work every day. The other 85% haven't built the habit yet. That gap is your window.

What's inside

Everything you need to start this week.

No course to sit through. Open it, follow it, and start building a library of your best thinking.

The capture, shape, share habit

Three small habits. The only daily one takes five minutes and never involves posting.

About 90 minutes a week

Day 0

Test-drive a few AI tools with one prompt, see which one thinks like a smart colleague, and commit for a week.

About 30 minutes, once

15 copy-and-paste prompts

Prompts that pull the expertise out of your head, shape it into posts, and help you share it in more places.

5 capture · 5 shape · 5 share

The 7-day plan builder

One prompt that interviews you first, then builds a plan around your role, your time and your goals.

About 10 minutes
Work with me

I help people build personal brands and get their time back through AI.

Let's talk about what you're working on and how I can help you set up an automated system for your marketing and branding.